LCD monitors gaining market share

LCD monitor sales are on a high this holiday season if we are to believe market research reports. Experts believe that falling price and value product offering is luring the customers into buying these slim monitors. The sales of LCD monitors have increased by 36 percent year-over-year.

Market research has shown that the prices of 17- and 19-inch LCD monitors were less than $150 and $170 in the market respectively. This is a good value for money compared to months ago and this has lured more customers to go in for these monitors. And the low prices has led to 19-inch LCD monitors taking 41 percent of all retail monitor sales, up from 10 percent during the same week last year.

Current Analysis Displays Analyst, Christian Dias said in a statement: “LCD monitors are hot items, and their recent price point declines are driving consumer demand. While we estimate that bundled sales contributed to 35 percent of all LCD monitor sales for the week of Black Friday 2005, the bulk of sales came from standalone purchases, which is a testament to the strong momentum of the category.”