Motorola and Bono to fight AIDS together

Rockstar Bono has the support of mobile phone maker Motorola and several service providers as he plans to launch a new red mobile phone in the UK. The aim of this project is to raise hundreds of millions of dollars to fight AIDS in Africa.

Motorola has specially designed a red colored version of their popular Motorola SLVR model for sale to UK consumers.

This phone would retail for 149-pound and would be usable on most of the mobile networks in the country. Motorola and retailers would be contributing 10 pounds from the sale of each phone into a global fund to fight AIDS and other diseases.

In addition, the mobile service providers would be donating 5 percent of the monthly phone bill of each consumer using the red MOTOSLVR phone to the fund. Ron Garriques, president of Motorola Mobile Devices said about this noble initiative: “I would be very disappointed if this did not generate hundreds of millions of dollars for the global fight to fight AIDS.”

And this offer would probably also help Motorola garner some exciting market share in the European market!