NBC offering news programming on sale on Apple iTunes

NBC has confirmed that they are now offering news programming for sale for viewing on computers and iPods through Apple iTunes.

This makes them the first broadcasting company to do so. Until now, Apple has been selling videos and television programs on sale on their digital audio/video store.

NBC is offering a variety of current, archival and specially produced material and they can be purchased for USD 1.99 from Apple iTunes.

Mark Lukasiewicz, NBC News vice president for digital media said on this new development: “We’re leading a trend to put our work and our journalism everywhere our viewers and users want it to be.”

They are also making programming like “Tattoos: Skin Deep,” “Cops Caught on Tape” and “Extreme Fighting” available on the Apple store.