Satmetrix Systems: Apple customers are a happy bunch
July 12th, 2006 Leave a comment Visited 36 times, 1 so far today
Satmetrix Systems: Apple customers are a happy bunch
Research group Satmetrix Systems has said in a report that Mac makers Apple Computers is one highest rated tech companies in customer satisfaction.
Interestingly, this report comes at a time when the company is facing problems (excessive noise) with their recently launch MacBook Pro notebook computers. Apple iPod nano customers also were a disappointed lot with problems related to scratches.
Dr. Laura Brooks, vice president of research and business consulting at Satmetrix Systems said in a statement on their findings: “The companies with the highest Net Promoter scores are well known for their market performance and brand leadership.â€
He added: “Apple, whose score far outranks its closest competitor, is well known for its passionate and dedicated customer base.â€
Google and Symantec were other two popular tech companies rated high for customer satisfaction.
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