Yahoo! planning to expand mobile advertising network
November 7th, 2006 Leave a comment Visited 39 times, 1 so far today
Yahoo! planning to expand mobile telephone advertising network
Internet Company Yahoo! has said that they are now planning to expand its mobile telephone advertising network.
They would now test out more visually appealing messages. This comes after the company began delivering short, written messages to mobile phones. It used the same algorithms used by its Internet search engine.
Yahoo! is also working hard to get more advertisers to promote their brands through mobile network based advertisements. This is expected to become more popular as more and more internet enabled devices are made available in the market.
Their main rivals Google are also working hard on expanding their presence in the mobile advertising market.
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