Microsoft announces ZenZui for web on mobile devices

Software giant Microsoft has announced that they are establishing a new separate company ZenZui. This company is being setup with the aim of improvising web access on mobile devices.

The company said that the ZenZui’s Zooming User Interface was originally developed at their own Microsoft Research lab in Redmond.

Dan’l Lewin, corporate vice president of Strategic and Emerging Business Development at Microsoft added: “ZenZui is a perfect example of how entrepreneurs are capturing the value of licensed Microsoft intellectual property and generating valuable business opportunities. Our IP Ventures program opens the door for businesses of all sizes to access the work of world-class research teams, then use that access and innovation to rapidly bring new products to market.”

Eric Hertz, chief executive officer of ZenZui added: “This innovative technology developed with the help of Microsoft Research has provided a strong foundation from which ZenZui has developed a unique user experience. ZenZui’s compelling platform is already creating excitement among carriers, content providers, interactive agencies and major marketers.”

The company has already managed to close a Series-A financing round of $12 million from Oak Investment Partners and Hunt Ventures. Wireless entrepreneur Tom Huseby of SeaPoint Ventures acts as chairman of the board.