We7: Download DRM-Free Free music but with personalized messages

Peter Gabriel along with entrepreneur Steve Purdham and financial expert John Taysom have launched a new digital music service named We7.

They are offer DRM-Free music for download for free. The catch is that the music comes with personalized messages that are “grafted” onto the beginning of song tracks and albums using MediaGraft’s patent pending technology.

This enables the advertisers to reach the customers which in the end allows the users to get access to free digital music downloads.

Gabriel spoke on this service launch: “We7 provides artists — even across the more experimental or minority genres — with the opportunity to build a new source of income from their music. Ad funded downloads are the way to provide free music to the consumer without depriving musicians of their livelihood.”

The service has also launched a “TasteMaker community” of artists, band members, and fans. They would be checking out new bands and music to decide if they are good enough to be published on the service.

Gareth Reakes, CTO and founder added that TasteMaker function will launch in June and will allow visitors to choose to review songs. They would be able to rate anonymous tracks and the people behind the service would monitor activity and make changes accordingly to prevent people from gaming the system.

Checkout: We7