Toyota to launch a cheaper variant of Prius Hybrid Car
August 1st, 2007 Leave a comment Visited 136 times, 5 so far today
Toyota to launch a cheaper variant of Prius Hybrid Car
Japanese automaker Toyota has said that they are going to launch a new “standard” version of its Prius gas-electric hybrid for the 2008 model year.
This model would cost $20,950, not including destination charges. This is incidentally $1,225 cheaper compared to the lowest-cost 2007 model.
Customers would be able to choose from a list of equipments to get installed on this version which are standard on the existing variants.
Bill Kwong, a spokesman for Toyota Motor Sales USA said in a statement on the need to launch this cheaper Prius: “We’re just trying to make it available for everybody.”
Market analysts have approved this move by Toyota and have said that this is not exactly a move by the company to boost the sales of the car as it is already hugely popular in the market.
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