Google to sell advertising on web videos

Online advertising industry giant Google has now said that they would soon start selling ads on web based videos.

The company is collaborating with YuMe for this service. YuMe specializes in online video advertising services.

YuMe said in a statement that they would now serve InVideo overlay adverts as part of Google’s AdSense program.

Google’s interest in this market expanded when they acquired YouTube which is the world’s largest video sharing service.

The company continues to explore ways to generate revenues through hosted videos on YouTube.

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