Microsoft Digital Advertising Solutions now in India

Software giant Microsoft has announced the launch of their digital advertising platform in India.

The company said that their platform would provide display, rich media, contextual and video advertising solutions for potential clients.

They are already working with Facebook, HDFC Securities and Bollywood Hungama in the Indian market.

Microsoft has also now named NDTV Media as their exclusive sales partner for the Microsoft Digital Advertising Solutions.

Rajnish, India head, MDAS spoke about this new development: “The digital advertising platform simplifies the processes of advertising online and also provides advertisers an opportunity to reach to a diverse audience.”

Niraj Dutt, COO, NDTV Media added: “This will help the overall online ad market in India by bringing traditional advertisers to the new platform. This new platform will enable NDTV Media to expand the number of advertisers. Our target is to have 750+ advertisers on the platform by the end of the calendar year”

Jaspreet Bindra, India country manager, online services, Microsoft had this to say: “With more than 200+ million mobile phones in the country, advertising solutions on mobile will help grow the advertiser base.”

Checkout: Microsoft Digital Advertising Solutions

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