Mobile News Network: Associated Press collaborating with Verve Wireless

Mobile News Network: Associated Press collaborating with Verve Wireless

Verve Wireless has announced that they are now collaborating with Associated Press to bring news to mobile devices.

The deal would see AP delivering their multimedia content to mobile devices. The service would generate revenues from advertising.

AP director of global product development Jeffrey Litvack spoke about this new development: “Verve has enabled AP to move quickly to help AP’s members capture the young and tech savvy smart phone user market.”

This service would be optimized for Smartphone devices. Users would get one point of access for local, national, and international news.

Verve Wireless CEO Art Howe added: “Using Verve’s mobile publishing technology, the AP will transition 162 years of know-how and progress onto the newest medium of the mobile Web. This new venture gives AP members a compelling tool to grow readership and offer new marketing opportunities to local advertisers.”