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GyPSii enters into a deal with Samsung

South Korean mobile phone maker Samsung has announced a deal with location-based services and mobile social networking company GyPSii.

This deal would see GyPSii supplying technology, products, worldwide data center infrastructure, and branding rights to Samsung.

The deal is however non exclusive but would still help Samsung stay competitive in this segment of the market.

W.S. Lee, Samsung’s VP of research and development spoke about this deal in a statement: “Social networking and location-based services on the mobile phone are now mainstream, so we looked to emerging innovators in the industry to support and deliver these value-added services.”

GyPSii CEO Dan Harple added: “This distribution and partnership agreement brings GyPSii to millions of new users, enabling us to penetrate new markets, expand our global footprint, and leverage the strength of the Samsung brand to drive marketing, distribution, and new revenue streams.”



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