Rumors say Twitter is in talks with both Google and Microsoft
AllThingsD has reported that both Google and Microsoft are in talks with Twitter for a possible advertising deal.
Twitter is currently free of any form of advertising.
The service is very much in news for its explosive growth and potential uses in real world scenarios. [...]
Google to Newspaper companies: We are friends
Newspaper companies are struggling to survive in these tough times due to lack of advertising revenues.
A couple of news media giants have claimed that web services like Google makes money from their content which is simply not acceptable.
Google has now responded by saying that they are friends of [...]
YouTube testing highly annoying un-skippable ads
Google owned video sharing service YouTube does not make a lot of money for their parent company.
The bandwidth costs are high and they have to pay royalties for videos that are delivered for free to the web users.
The service allows for video embeds which also steals away a [...]
Internet advertising revenues went up last year
Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) have reported that online advertising revenues went up 10.6 percent last year to a record 23.4 billion dollars.
This comes despite the fact that global economy is in a mess.
The report released by the two bodies said that the search advertising [...]
Google retiring AdSense video units
Google has revealed that they are retiring their AdSense video units feature.
These ads enabled the user to showcase YouTube content along with relevant ads on their web pages.
Google said that these ads did not perform as well as they had expected so they are discontinuing this product feature.
They [...]
Microsoft has new ads targeting Apple
Microsoft has finally launched some new advertisements which are aimed at Apple.
The software giant is trying to showcase that Apple customers pay a lot more for the same hardware.
In the end, they end up paying as much as USD 500 just for the Apple Logo.
The advertisement series [...]
SpiralFrog goes down
SpiralFrog was one of the many digital media services that was launched with the aim of providing free music to web users.
Looks like the experiment has failed as the company has now closed down its operations.
The service was designed to supply free music to listeners as long as they were ok [...]
Apple and Blackberry: The unofficial ad war!
We saw an online advertising recently which showed a blackberry ripping through an Apple.
If you have not seen it yet, here it is for your viewing pleasure:
Now, a new advertising has been launched in the wild which shows a response to the previous ad.
Here it is:
Both of [...]
How to opt out of Google Interest Based Advertising Program
Search engine giant Google has just announced that they would soon start their Interest Based Advertising program.
This would enable the company to display ads to web users based on their interests.
The company would look at the user’s YouTube history and the kind of sites he visit [...]
Tim Armstrong is the new CEO of AOL
Time Warner owned AOL has announced the appointment of Tim Armstrong as chairman and chief executive officer.
Tim Armstrong comes to AOL from Google. He is the President of The Americas Operations & Senior Vice President at Google.
Randy Falco (CEO) and Ron Grant (COO) would both be [...]
