DoubleClick In-Stream: Google to use Silverlight technology for Olympics advertising
Search engine giant Google has announced that their DoubleClick unit would be using Microsoft Silverlight technology for video advertising on NBC Universal’s Olympics services.
These advertising would be powered by Silverlight 2 technology which is Microsoft’s challenger to Adobe Flash.
Google announced this new advertising platform named DoubleClick [...]
China Mobile starts marketing 3G services
China Mobile has now started marketing their upcoming public beta of 3G services.
This leads to speculations that test could begin just after the Olympic Games.
They are inviting interested users to sign up for the 3G services.
China Mobile would be using China’s homegrown 3G technology named TD-SCDMA (Time Division Synchronous [...]
Terra gets Beijing Olympics broadcasting rights
Latin American internet company Terra has announced that they have won the rights to broadcast Beijing Olympic Games in the region.
They have won the Internet and mobile rights for this upcoming global event.
The company said that their Olympics portal would be active from August 1.
It would feature as many [...]
NBC announces NBC Olympics on the Go service
Media giant NBC has announced their new service for the upcoming Beijing Olympics…
This new service is named NBC Olympics on the Go.
Customers would be able to select the games they are interested in and the service would download the coverage once it’s available.
As a result, users would [...]
Sina.com launches an English language portal
China’s dominating web portal Sina.com has announced the launch of their English language web site.
The timing is correct as the whole world is interested in knowing the latest updates on the China’s earthquake tragedy.
With the Beijing Olympics coming up soon, they are likely to benefit a lot from the English [...]
Sharp to launch mobile phones in China
Sharp Corp has announced that they would launch their mobile phone products in the Chinese market before the Start of the Beijing Olympics.
Incidentally, they are arriving at a time when other international players are leaving the country due to fierce competition.
Kyocera had recently announced their departure from the Chinese [...]
Beijing Olympics to be streamed online on Tudou.com and MySpace China
China Central Television (CCTV) has announced that they are going to allow online streaming of the upcoming Beijing Olympics.
They are collaborating with online destinations including Tudou.com and MySpace China for this project.
The financial aspects of this deal were not released to the media.
CCTV.com is currently [...]
