Google Maps Ad Unit launched
Google has announced the launch of their Google Maps Ad Unit.
This new advertising service would enable developers to make money from the mashups created using Google Maps service through Google Maps API.
This new service is an opt-in setting and it overlays advertisements powered by Google AdSense over embedded maps [...]

Google for Advertisers launched
US based search engine giant Google has just launched their new section aimed at the online advertisers.
This section is appropriately named Google for Advertisers.
This new website by Google highlights all the various marketing solutions offered by the company.
Visitors get to see the various options they have to use Google’s own [...]

Microsoft pubCenter beta launched
Microsoft has launched a public beta of their Microsoft pubCenter service.
Microsoft pubCenter is the latest alternative to Google AdSense in the market.
The beta is currently open for US residents only and requires the user to submit U.S. tax ID and address.
They are looking for beta testers who can use this program [...]

Google AdWords have new financial templates for advertisers
Google is now accepting image based ads for their Google Finance service.
They are providing advertisers with a couple of new templates for financial ads.
These can be used on Google Finance or any other place on the Google Content Network.
These new ads have predefined elements for [...]

Google retiring AdSense video units
Google has revealed that they are retiring their AdSense video units feature.
These ads enabled the user to showcase YouTube content along with relevant ads on their web pages.
Google said that these ads did not perform as well as they had expected so they are discontinuing this product feature.
They [...]

How to opt out of Google Interest Based Advertising Program
Search engine giant Google has just announced that they would soon start their Interest Based Advertising program.
This would enable the company to display ads to web users based on their interests.
The company would look at the user’s YouTube history and the kind of sites he visit [...]

Google to offer behavioral targeted ads
Google has announced that they are now going to deliver advertising based on user’s past surfing behavior.
This would enable them to deliver ads which might be more interesting to the web user.
Brad Bender, a Google product management director spoke about this new development: “We’re looking to make ads [...]

Google AdSense now has expandable ads!
Google has enhanced their AdSense service to include expandable advertisements.
These rich media ads are going to be served as third party ads.
They expand from the original size on a user action.
User does not get paid when a user clicks to expand the advertisement.
They are priced on [...]

Google now has ads in Google News search results
Google has announced that they are now testing placing ads in the searches conducted on their Google News service.
This is currently being done on the US edition of Google News.
The company said in a blog post:
What this means is that when you enter a query [...]

Google AdSense now has font options
Web publishers using Google AdSense to generate revenues through their websites have a brand new option in their control panels.
They would now be able to pick the fonts for the ads on their sites.
Google is providing options between three font faces: Arial, Times, and Verdana.
By default, the [...]