Microsoft aims to make Silverlight content compatible with Apple iPhone
Apple iPhone does not support Adobe Flash or Microsoft Silverlight technologies.
Google had to develop a special application for the iPhone to enable the users to check out the videos hosted on YouTube.
Now, Microsoft is working on a project that would automatically convert Silverlight content [...]

Microsoft Silverlight to power online delivery of Winter Olympics in 2010
NBC Universal has expanded their content delivery collaboration with software giant Microsoft.
Microsoft Silverlight technology would be used to power the online delivery of the Winter Olympics in 2010.
The two companies worked together to bring the online coverage of the 2008 Summer Olympics using Silverlight [...]

Netflix brings streaming video service to Apple Macs
Netflix has announced that they are now supporting Apple Macs with their streaming video service.
They are using Microsoft Silverlight technology for this service.
The company claimed that the Silverlight technology enables them to provide breakthrough navigation for fast-forward and rewind.
The technology would however work only on Intel processor powered [...]

DoubleClick In-Stream: Google to use Silverlight technology for Olympics advertising
Search engine giant Google has announced that their DoubleClick unit would be using Microsoft Silverlight technology for video advertising on NBC Universal’s Olympics services.
These advertising would be powered by Silverlight 2 technology which is Microsoft’s challenger to Adobe Flash.
Google announced this new advertising platform named DoubleClick [...]