DoubleClick In-Stream: Google to use Silverlight technology for Olympics advertising
Search engine giant Google has announced that their DoubleClick unit would be using Microsoft Silverlight technology for video advertising on NBC Universal’s Olympics services.
These advertising would be powered by Silverlight 2 technology which is Microsoft’s challenger to Adobe Flash.
Google announced this new advertising platform named DoubleClick [...]
AT&T joining the cloud computing bandwagon?
Wall Street Journal has reported that the US based telecom giant AT&T is now becoming the latest company to get into cloud computing business.
Google, IBM and Amazon are three of the most popular companies in this business and now AT&T wants a piece of this pie.
The report claims that one [...]
Terra gets Beijing Olympics broadcasting rights
Latin American internet company Terra has announced that they have won the rights to broadcast Beijing Olympic Games in the region.
They have won the Internet and mobile rights for this upcoming global event.
The company said that their Olympics portal would be active from August 1.
It would feature as many [...]
NBC announces NBC Olympics on the Go service
Media giant NBC has announced their new service for the upcoming Beijing Olympics…
This new service is named NBC Olympics on the Go.
Customers would be able to select the games they are interested in and the service would download the coverage once it’s available.
As a result, users would [...]
Sharp to launch mobile phones in China
Sharp Corp has announced that they would launch their mobile phone products in the Chinese market before the Start of the Beijing Olympics.
Incidentally, they are arriving at a time when other international players are leaving the country due to fierce competition.
Kyocera had recently announced their departure from the Chinese [...]
Beijing Olympics to be streamed online on Tudou.com and MySpace China
China Central Television (CCTV) has announced that they are going to allow online streaming of the upcoming Beijing Olympics.
They are collaborating with online destinations including Tudou.com and MySpace China for this project.
The financial aspects of this deal were not released to the media.
CCTV.com is currently [...]
International Olympic Committee allows blogging at Beijing Olympics
International Olympic Committee has finally given its permission to allow athletes competing in the Olympics to blog.
The IOC has now released the guidelines for the upcoming Beijing Games.
They had been rejecting the idea as they were afraid that the blog posts might end up infringing copyrights and leakage [...]
China to use TD-SCDMA technology during Olympics
China has said that they would be using their own home grown mobile networking technology named TD-SCDMA during the upcoming Olympics.
A media source stated: “China’s top economic planner says the country will use its homegrown 3G service at the Beijing Olympics next year.”
China’s National Development and Reform [...]
