YouTube allowing third party ads on their videos
YouTube has announced a new partnership with FreeWheel which would now enable some of their partners to sell their own ads which would run inside their videos.
YouTube has been managing the video ads themselves all this time.
This new feature would benefit their partners who want more [...]
IPC Media in an advertising deal with YouTube
IPC Media has now become the first UK based print media company to sell ads on their videos hosted on YouTube.
They have more than two thousand videos hosted on the Google owned video sharing service spread across numerous channels.
IPC Media spoke about their brands NME and Nuts [...]
YouTube testing highly annoying un-skippable ads
Google owned video sharing service YouTube does not make a lot of money for their parent company.
The bandwidth costs are high and they have to pay royalties for videos that are delivered for free to the web users.
The service allows for video embeds which also steals away a [...]
Google retiring AdSense video units
Google has revealed that they are retiring their AdSense video units feature.
These ads enabled the user to showcase YouTube content along with relevant ads on their web pages.
Google said that these ads did not perform as well as they had expected so they are discontinuing this product feature.
They [...]
Apple and Blackberry: The unofficial ad war!
We saw an online advertising recently which showed a blackberry ripping through an Apple.
If you have not seen it yet, here it is for your viewing pleasure:
Now, a new advertising has been launched in the wild which shows a response to the previous ad.
Here it is:
Both of [...]
New Generation of Internet Ads
http://in.youtube.com/experiencewii
http://www.youtube.com/watch?v=smMgXH295zM
http://www.youtube.com/watch?v=Tsic-8M6wbM
YouTube to launch new sponsored video format
Google owned video sharing service YouTube has announced that they are launching a new sponsored videos format.
The company aims to boost the revenues generated through video advertising.
This new program would allow advertisers to pick the video to advertise in based on keywords.
They would also be able to set [...]
Eric Schmidt: Google still not able to monetize YouTube
Google acquired video sharing service YouTube in 2006.
The video sharing market has exploded since then and YouTube remains the market leader.
However, there is one little problem. Google is unable to monetize the service to generate revenues from it.
Google CEO Eric Schmidt admitted in a statement that it [...]
Google working on launching YouTube video products
Search engien giant Google is expected to soon launch some new products powered by their YouTube service.
The company added that they are considering expanding their partnership with rival Yahoo as they both aim to stay ahead of Microsoft.
Google CEO Eric Schmidt said in a statemnt that they are working [...]
Blinkx signs advertising deals with five companies
Video Search engine Blinkx has announced that they have signed some new advertising deals.
The company is now going to provide video advertising services to HIT Entertainment, Channel 5 Broadcasting, and Cheflive along with Kitchen Caravan and Savory Cities web sites.
Ryan Tunstall, IT and operations director for HIT spoke about [...]
